Jordan Watson
b. 1979, New York
2021
Oil on canvas
254 x 203.2 cm (100 x 80 in.)
Jordan “Watts” Watson is a self-taught multi-media visual artist and curator and also part of the Ultra Contemporary Afrofuturism art movement along with Rick Lowe, Mark Bradford, Nathaniel Mary Quinn, Tschabalala Self and Noah Davis. His works explore storytelling and visual metaphor.
His large-scale paintings—rendered in oil paint and pastel on raw canvas—explore universal subjects such as identity, community, truth, memory, and imagination. His works are replete with art historical references to modernism, surrealism, ‘80s/’90s graffiti, Kerry James Marshall, Peter Doig, Francis Bacon and others as well as Afrofuturism incorporating science-fiction, technology, and futuristic elements into his work. His process is also very personal, drawing from his memories, experiences, traumas, and family history growing up in south side Jamaica, Queens and world travels as an adult. Starting from a solid colour ground, he develops the scene around his figures with painterly, foggy brushwork, playing with how perception is affected when the descriptive focus is placed not on human agents but on their surroundings. Figures materialise in recessive space, stripped of physical identifiers. Bodies are described by their painted context, highlighting Watson’s embrace of tenuous ambiguities and his close observation of the relationship between humans and their surroundings. Their quiet haziness, developed with the soft touch of Watson’s hand, probes the imprecision of memory and examines the possibility that we are all products of our environment.
Many of Watson's paintings focus on Black protragonists undertaking aspirational leisure activities and sports, such as skiing, horseriding and motorsports. The present work, Motorola's Revenge, depicts a Black racing driver in a vibrant, otherworldly setting. By placing the figure in this role, Watson emphasises the role of traditionally sidelined groups and individuals in such luxury pastimes and professions, offering a vision of what is possible when opportunities are open to all.
Throughout several social media platforms, Watson has amassed a cult like following consisting of over 5 million art collectors, mega galleries, trend setters and the biggest names in the arts and entertainment industry such as Gagosian, Rihanna, Katy Perry, Artsy, Simon de Pury, Guy Oseary to name a few.
He has partnered with fashion brands, musicians and other visual artists; in 2024, he was invited to curate the inaugural ‘Terminal 1’ installation at Glastonbury Festival. This was an immersive experience set within four shipping containers, which aimed to give visitors a sense of what it is like arriving as a migrant in the UK.
This painting was shown at Watson's debut public show in November 2024 at Robilant+Voena's Milan gallery. Achieving considerable critical attention, this was followed by an exhibition with R+V in St. Moritz in Spring 2025. His paintings have been sold to important private collections across Europe and the US.